Peru Organic Fair Trade Coffee 1kg Fair trade coffee eliminates the middlemen, which allows buyers of green 1 kg coffee beans to directly work with coffee farmers. This assures that the beans are of the highest quality and that farmers earn a sustainable income. The market for coffee is volatile and farmers struggle to earn enough money. Fair trade provides stability for farmers by offering the Fairtrade Minimum Price, as well as an additional price incentive for organically grown Lavazza Premium Whole Bean Espresso Roast Coffee Blend. Peru Organic This Peru Organic is a full flavoured coffee that has an appealing sweetness and soft acidity. It is a bit orange and cocoa with a cinnamon finish. This fair trade coffee is sourced by a producer who is environmentally conscious and sustainable. In Peru coffee is grown predominantly by small farms with just a few hectares or less. Farmers usually create cooperatives to share the costs for equipment and gain access to markets.